Project
Young Thug - Summer Smash performance
Client
Young Thug
Credit
Content Direction
Year
06.2025
Content Direction for Young Thug's Summer Smash performance and festival run! This was a really special project with Human Person and Harriet Cuddeford, designing and bringing to life ideas that represented Young Thug as UY Scuti - a journey through space. Traveling through different planets, black holes and stars, shown in kinetic, abstract ways.
Creative Director: Harriet Cuddeford
Lighting Designer: Seth Bernstein Production, 1826
Content: Human Person & Strangeloop Studios
Content Directors: Miron Malejki, Ian Simon
Content Producers: Frances Waite, Molly Leishman
Art Director: Frances Waite
HP Editors: Mads Engel, Elliot Barbernell
HP Animation: Visual Frission, Gio Hurt, Javad Sadeqi, Miron Malejki, DeRe
Lab, Linus Kramer, Sobe Okoye
Strangeloop Studios Editors: Gavin Gamboa
Intro Shoot Production: 6DEGREES Productions
Notch Artist: Andrew Marchbank
D3 Operator: Ben Roy, Dark Matter
Photo by: Frankie Vergara, Danny Pleckham, Frankie Perez, @themcdub